Opinion

The TV advertising industry has witnessed an explosion of premium video inventory. Subscription streaming services are adopting hybrid models and

When looking at a chart, whether it be the top songs in a given year or the highest-grossing films of

Email newsletters are a powerful tool for any brand — and that includes those in the financial sector. They are

With online sports betting now legal in 26 US states, up from 18 in January 2022, many online news publishers

The creative world is rapidly changing, and companies can either move forward or stand still and be left behind. The

The global proliferation of programmatic digital out of home (DOOH) advertising has meant media owners can integrate with an ever-growing

Over the past couple of decades, bad data practices have resulted in consumers losing trust in the digital advertising industry.

Let me start my story by telling you where we are today: From the get-go, my mission has been to

Google delaying third-party cookie deprecation (again) made headlines earlier this year, but a bigger concern for advertisers is now boiling

Hector Pantazopoulos, CRO and Co-Founder, SourceKnowledge.com Think for a minute about your own livelihood as an individual. Maybe you’re a

Preeya Naul, EVP Americas & Newsflare Studios, Newsflare Audiences of all ages have shifted away from traditional media sources and

Jessica Day, Senior Director, Marketing Strategy, Dialpad Subscription packages are increasingly popular with publishers as they seek to sell access

Nora Schwab, Director, Publisher Development UK, LiveRamp Although Google recently decided to delay the deprecation of third-party cookies until 2024,

Grace Lau, Director of Growth Content, Dialpad Email marketing is making a comeback, with around 77% of marketers observing increased

The digital publishing industry expects revenue to top $40 billion in 2022. Traditionally, most monetization efforts have been through ad